BRIDGEGOOD — Designers of Color in Technology

CategoriesDesign Education Job & Career

In Design Thinking, Why is Empathy Important?

Design Thinking is an approach to problem solving that engages a person to understand and empathize with user needs, identifying/re-defining problems, brainstorming ideas, and test those ideas using prototypes to learn and iterate towards the best solution for the users. There are 5-steps in the Design Thinking Process, which consist of:  Empathy Define Ideate Prototype […]

CategoriesDesign Education

What is User Experience (UX) Design?

User Experience (UX) Design is the process of designing and creating digital products, services, and environments that meet the needs of users and provide them with a satisfying and meaningful experience. It involves the application of design, psychology, and technology to understand the behaviors, motivations, and expectations of users and create products that are usable, […]